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Building a Website to Promote your Practice.

The world of website hosting, design and building is very overwhelming. Who has the coolest features (bulletin boards, chat rooms, mailing lists), the best customer service and the fastest transfer rates?   I have learned the hard way through the years.  I have switched hosting companies a few times looking for the ultimate host. Through the years, I have come to realize that none of those things matters.   It doesn't matter if I have a flash movie playing of a skeleton walking around.  It doesn't matter to anyone if I add all the bells and whistles. What matters is how is anyone going to find my little site in the billions that are out there?  How is someone going to find my site in my town and come and get a massage?

  I have finally found the answer...

It is much more than just hosting.  It shouldn't even be included in any hosting comparisons you may be doing.  I think of it as my personal business development coach!  If you are serious about getting your massage therapy business online, don't waste your time with any other services.  

Site build it ! is the ultimate traffic builder and business builder.

First of all the site build it manual gives you a step by step guide to developing your business ideas and choosing the best domain name to help you achieve your goals.  The website is built completely online through the site build it technology. (It is a little bit more time intensive - I may need to get a dsl line.) It builds simple pages, with simple navigation and basically guides you step by step.  If you get stuck there is always great help just an email away.  You do need to know some html (the basic web page language) but they teach you what you need to know.  If you want more info on html, I recommend www.pagetutor.com. They have free tutorials that take you step by step through some basic html.

After your pages are done, Sitebuildit! does all the work of submitting your site to search engines and then provides reports as to how your pages are doing.  You can make the changes you need to get your site to the top of the search engines.  Anyone searching for a massage clinic in their small town usa, should be able to find you!

Included with the Sitebuildit! is domain name registration, hosting, point and click website building, search engine optimization, automatic search engine submission, traffic stats and the ability to send out newsletters to potential clients.  Every site that offers services should offer a newsletter to pre-sell their services. This is the only way that clients will get to know you and understand what you are doing.  You can take a free tour Here.

The cost seems to be more expensive than basic hosting - almost double what I am paying for this site now, but it is much more than just hosting.  What it does is helps you with everything:

  • Determining the best URL (www.mysite.com) for search engine optimization.

  • Creates all pages with search engines in mind

  • Keep tracks of all the search engines and where you rank so you can keep working to optimize the pages (with their directions)

  • A tracking system for newsletters that will tell you how many people opened up your newsletter.

  • A system for tracking links and how many people clicked on them.

  •  

I just started my new site www.massagetherapycareers.com using the sitebuildit! technology and assistance.  After just 3 months I am getting sales of my article "Massage Therapy Career Guide".  I am also listed in the top 30 listings of all the major search engines.  It took me 2 years to make this happen with this site (www.thebodyworker.com). 

 If you are serious about using  a website to promote your massage practice I recommend starting with the Service Masters Course.  You can download the whole file or request the class be delivered by email over the course of a few days. Just send an email to tsmsthebodyworker@sitesell.net and it will be delivered directly to your email address.  Either way it is a great way to put your ideas together and get you focused on what you want.

If you have some other business ideas,  they also have some other great products to get you on your way to a successful website. I started out with  MYSS (Make Your Site Sell!) e- book by Ken Envoy  which really got me on my way.  It gives all the details about product development, search engines, e-zines.  You name it, it has it.  All for about $17-downloaded.  They now have a hard copy available too.  

The latest information from Ken Envoy is "Make Your Knowledge Sell"- a wonderful source of information on how to sell information on the internet! We all have information we can sell, you may not know it yet!  The MYKS manual takes you from start to finish in developing your ideas and finding a way to market them.

If you have any questions about Sitebuildit! or any of the other products , please ask!

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