Choosing a Massage Domain Name or Business Name
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Guide to Making
Websites
What everyone wants to know about first
is what should they name their site- what www.mymassageclinic.com should they
choose and how do you get a name and get it hooked up to where ever the website
is hosted.
Choosing the name part actually comes later in this process as you
need to have formulated a little bit of your intention and what you do when you
see clients so that your domain name can reflect that. There is also another
part to choosing a domain name. It can and most likely should be different from
your office or business name. What people are typing into the search engines
are words like “seattle, massage”. You can see how many people are looking for
massage in your area by using this little tool from
Sitebuildit! – my hosting
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Using
Searchit!
STEP 1
Select a Search Category. Brainstorming
STEP 2 Select a Search Type.
(Click on the Click for information
text link for more information about the Search Type you selected in
STEP 2, and what to enter in STEP 3.)
Yahoo!Overture Keyword selector tool
STEP 3 Enter a Search Term.
Massage Therapy, my city/town, or my type of massage in my city town.
Then click the button...
Search It!
(Try it also with the words “massage” “massage therapy” or whatever
type of therapy you do and investigate things like "back pain", "fibromyalgia"
and other conditions you work with.)
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company – called
Searchit! The popup box will tell you what to do and what is happening. Use
the directions in the side box for your first searches to see how many people
are searching for you. The results you see indicate how many people used that
search keyword last month from one search engine results. If you don’t get any
results, it may be that you are searching too narrow, too wide or there may be
another search engine that is popular where you live. In general, it will give
you an idea to begin with.
There are many other searches that the
Searchit! Tool provides that are too detailed to go into here, but you can
start playing with the different types of searches. It can also help you with
market research, domain name research, competition and other ways to make money
on your website. Just play with the different search selections and click the
help button for assistance in deciphering your results.
In general, the best name for a website
(massage business)
is one that has one or two of the words from your Unique Selling Proposition
that you discovered previously. It should tell people what they want to know –
that you do massage and you do it close to where they live or work or whatever.
The most popular way to search for a massage therapist is
to put in the keywords 'massage, your city'. Using this concept is also
helping to expand your prospective clients instead of limiting it to one area or
type of massage. Think big and your business will be big.
